Using content imagery experiments to increase Netflix viewership

If you are like me, you might have experienced long tiresome moments when browsing and searching for something interesting to watch on Netflix. Majority of this browsing is usually constant scrolling up and down through the images of the content until I find something that catches my eye. When I do, I usually read the […]

Keep data as a tool and the brain as the decision maker

Having been working with in the area of data and text analysis, and experiment-driven software development for a couple of years now, combined with my occasional enjoyment of well-made TV shows, I naturally found myself listening to Sebastian Wernicke’s TED talk to the finish. The talk is about using data to make (smart) decisions. I […]